Many people thought that Google Places was the perfect way to let local consumers know about businesses in the area. Well, that was until Google+ Local was introduced!
The more engaging Google+ Local pages are more dynamic and less static than Google Places pages.
How does this change impact your business?
There are a number of benefits for you, with the main one being that you will now have the ability to effectively communicate with your customers and let them know what you have to offer. You can now popularize your brand using images to gain more attention.
Google+ Local pages have an approach that is more social and functional as opposed to the static nature of the conventional Google Places pages.
Your business can now have a total identity right in front of those consumers who are searching for what you have to offer. You can consistently give your customers important information about your business, as well as the static details that they desire such as location and contact information.
In order for your Google+ Local page to get the most attention, your focus should be on optimizing your listing for better rankings. This will work to your advantage as the changes done by Google also involve the fact that Google+ Local pages will now be indexed, which means that they will play a major role in your level of online visibility.
Google has extended the platform on which businesses market their business by connecting all their products with Google+ Local pages. This means that all searches conducted by users via Google Search and Google Maps will also have Google+ Local pages results.
Click below if you would like to download our comprehensive report on how these changes will impact on your business and how you can take maximum advantage before your competitors do!